LivePrimmySports — Sport media & event supportJohannesburg · RSA
Portrait of Jabulile Primrose Mabena
Sport Management Professional

Jabulile Primrose Mabena

Sport media that knows the sport.

Sport Management graduate and PGCE-qualified professional with hands-on experience in event coordination, sports media, athlete support, and stakeholder engagement. Driven to grow sport participation and deliver exceptional sporting events across South Africa.

FootGolf SAEvent CoordinationSports PhotographyContent CreationSport AdministrationEducation
Career bug
82%Honours Avg
5+Roles Held
3Degrees
5Languages

Portfolio & Projects

Shot courtside at the Telkom Netball League, Ellis Park Arena. The women's game gets a fraction of the cameras it deserves. Here's what it looks like up close.

Telkom Netball League — Goal Attempt
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Telkom Netball League — Goal Attempt

TNL · Ellis Park Arena

Telkom Netball League — Mid-Court Battle
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Telkom Netball League — Mid-Court Battle

TNL · Ellis Park Arena

Telkom Netball League — Set Play
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Telkom Netball League — Set Play

TNL · Ellis Park Arena

Telkom Netball League — Open Play
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Telkom Netball League — Open Play

TNL · Ellis Park Arena

Telkom Netball League — Eyes on the Ball
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Telkom Netball League — Eyes on the Ball

TNL · Ellis Park Arena

Telkom Netball League — Shooter Under Pressure
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Telkom Netball League — Shooter Under Pressure

TNL · Ellis Park Arena

Telkom Netball League — Intercept
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Telkom Netball League — Intercept

TNL · Ellis Park Arena

Telkom Netball League — Goal Circle Contest
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Telkom Netball League — Goal Circle Contest

TNL · Ellis Park Arena

Telkom Netball League — Fast Break
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Telkom Netball League — Fast Break

TNL · Ellis Park Arena

About & CV

Professional Experience
Sports Media & Communication
Sports Media · Freelance
February 2024 – Present
  • Sports photography across Telkom Netball League, FootGolf SA, Hollywoodbets Super League, Engen Qualifiers & GWDL
  • Match reporting, social media management, graphic design, content creation
  • Live coverage on the day, working alongside teams, officials and sponsors
Scoring & Administration Volunteer
FootGolf South Africa
October 2023 – Present
  • Planning and running tournaments end to end, from setup to a smooth day for every player
  • Player registration, database management, and group allocations for each round
  • Set up and maintained official tournament scoring systems and mobile applications
  • Post-tournament score verification and player rankings compilation
Student Teacher
Mphezulu Secondary School
April 2024 – August 2024
  • Lesson planning, delivery, and assessment under mentor teacher supervision
  • Learner progress tracking, attendance monitoring, and examination moderation
  • Coordination of extracurricular and co-curricular activities
Sports & Enrichment Assistant
Dept. of Education: Bosele School for Blind and Deaf
February 2023 – September 2023
  • Sports, arts, and cultural programme planning and implementation
  • Intra-school competition organisation, coaching across netball, athletics, football & gymnastics
  • Administrative support for event coordination and participant registration
Census Supervisor
Statistics South Africa
January 2022 – May 2022
  • Supervised a team of fieldworkers for accurate household enumeration
  • Quality assurance, performance monitoring, and weekly assignment review
  • Daily liaison with the Field Operations Officer to keep fieldwork on track
Registration Assistant
University of Johannesburg
January 2020 – May 2021
  • Student academic eligibility verification using the Integrated Tertiary System (ITS)
  • Late application processing, module registration guidance, and uLink technical support
  • Academic documentation generation and student query resolution
Volunteering
Tournament Volunteer — Engen Knockout & Champ of Champs
University of the Witwatersrand
July 2023 – October 2023
  • Team administration, MySAFA eligibility verification, match statistics recording
  • Real-time scoreboard updates, crowd management, team logistics coordination
Student Support Programme Facilitator
Seitlhamo Youth Foundation
January 2022 – April 2022
  • Guided high school learners through tertiary application and registration processes
  • Financial aid support (NSFAS, NRF, bursaries), accommodation assistance, career guidance

One Event, Every Role

Most events need a coordinator, a photographer, a reporter and a designer. Jabulile is all four, so the coverage is accurate because the same person ran the scoring.

01Coordinate

Runs the event from the back office.

  • Event Coordination
  • Tournament Planning
  • Competition Administration
  • Scoring & Data Capture
  • Stakeholder Management
02Capture

On the touchline when it happens.

  • Sports Photography
  • Live Match Coverage
  • Team Leadership
03Report

Turns the day into the story.

  • Match Reporting
  • Content Creation
  • Social Media Management
04Design

Ships the graphics before the crowd leaves.

  • Graphic Design
  • Player Profiles
  • Results Graphics
ToolkitCanvaSquabbitGoogle WorkspaceMicrosoft Office

Testimonials & References

Standby

On record soon

References from federations, event organisers, and athletes will appear here as new coverage lands.

Let's Work Together

Available

Open for freelance sports media, event coordination, and sport administration bookings. Send a message below, or reach me on the direct line.

BasedJohannesburg, South Africa